Articles on PR for People

Sunny Murthy—The Well Dressed Student

“It's not about where you come from,” Sunny Murthy says, “it's about where you want to go.” Sunny Murthy is more than a student studying biochemistry at Virginia Tech. He’s an extraordinary young man who provides fashion advice to students through his popular blog The Well Dressed Student.

The launch of Sunny’s blog evolved from his...


Tied Up! Blame it on Beau Brummel

If a high, tight collar and a necktie feel like a self-knotted noose, curse the ghost of Beau Brummel, the influential English fashion maven of the Regency Period (just after the American War of Independence, if you’re not sure).

On the other hand, thank Beau Brummel for having consigned knee-pants with high stockings, and brocaded jackets with plumed hats to the movie studios’ wardrobe departments.

Beau Brummel...


Beauty from an AARP Perspective

When I was young, so they tell me, I was a knock-out. I never had to worry about Saturday night dates; I had multiple offers. Frankly, it was a lot of fun being a good-looking girl. 

I am now 76 and although not unattractive for my age, have subsided into being one of those ladies who is offered a seat on the subway. The first time was a terrible shock. I thought, “Gee, I looked good to myself in the mirror before I left the...


Katie Scarlett Culp Crazy about shoes

Based in Denver, Colorado, Katie Scarlett Culp has worked for Nordstrom’s for eight years. She loves shoes so much that she’s made a career out of selling them. When she’s not on the floor selling shoes, she can be found rambling around town in her super bad ass lifted Ford Lariat.  Named Betty after Katie’s grandmother, the truck boasts mud tires and is super jacked even for Denver.  Katie loves hiking with her boyfriend Blake and...


The Essentials: Crossbody Handbags

Summer has arrived! Assuming you’ve done your share of spring cleaning, and with this being our fashion issue, you now deserve to enjoy a small, fashionable treat. Before you begin to peruse your favorite shop for the latest offerings when it comes to your wardrobe, consider adding a crossbody handbag to enhance your style.

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How to Persevere When Making a Career Change

The career change process takes time.  Fulfillment and the achievement of your goals doesn't happen overnight. Changing a career is a wonderful thing, if done correctly.  It affects every part of your life.  It involves having trust and taking steps. Get in motion.  Action leads to action.  Build momentum.  Steadiness of effort is the key. Set realistic goals related to your values, and since most things take...


Lending a Few Hands

 

 

All of us have had hard times at some point in our lives.Times we wished for somewhere to turn.And been glad when someone was there to lend a helping hand.When it comes to making our communities a better place, there are many groups and organizations that strive to improve the lives of the less fortunate. Many of these community organizations are good at providing a "Helping Hand," creative branding, not so much....


Queen Anne Helpline Offers Hope

Social service organization narrows the gulf between Seattle’s affluent and the new working poor


Digital Strategy + Good Works

Digital strategy enables those who do good to do well. By maintaining and nurturing a digital presence, one can increase awareness, image and urgency. Whether an organization is large or small, fully budgeted or on a shoestring, the basic tools are available with equal access. Charities can take advantage of online tools to serve their goals.

                  Messaging is critical. Be it a tag sale or a global effort, online...


Protecting Your Brand in the Brave New World

It hardly needs to be said that the world has changed dramatically in the last decade or so.The proliferation of social media has done more to transform communication and branding than anything since…well, maybe since moveable type.

And it’s not going away or slowing down.If anything, the world is getting ever smaller and noisier.So how do you project and protect a brand in the digital age? The short answer is there are steps you can take, but they will only get you so far.