Articles on PR for People

Most Americans are compassionate and caring people who want to build better lives for themselves, their children, and their communities. We are enriched by working together to achieve goals that benefit the common good. Regardless of our political affiliation—blue vs. red, conservatives vs. liberals, or republicans vs. democrats, we believe in our core democratic principles. We believe we have more in common that is good and true. The issues that divide us are less important. It’s like Benjamin Franklin said, “We can choose to hang together, or we will all hang separately.” 

I wrote the book American Spin to give Americans a peek behind the curtain to understand how the news gets made. Published in the Spring, 2015, American Spin is defined as the slant or the angle of a news story. The facts that are emphasized and the facts that are omitted or minimized is what creates Spin. What I wrote about American Spin in 2015 is child’s play compared to what we are seeing post-Presidential election 2016. Today’s news cycle is dominated by Gaslighting. Gaslighting is boldfaced lying that is fabricated to brainwash the masses. It is important for us to understand that Trump and the GOP is diabolically brilliant at Gaslighting. They have hijacked America. The question is: Can we take back America? #Take Back America

Yonkers is a picturesque city on the Hudson River, but beneath the surface racism runs rampant and often explodes into the open.

Every so often a new company comes along and the only way we can respond is by saying: Wow! Thrival is about to change the way you see the world! Are you prepared?