Additional PR Services

Additional PR services

We provide additional PR services that are customized to fit your individual needs, including writing, media relations, PR coaching and PR strategy. They are provided through our partner, the full-service PR firm, Xanthus Communications.

Xanthus Communications provides a defined scope of retainer-based, customized PR services. Xanthus builds PR infrastructures for clients so they can have their own PR department, or the Xanthus team provides customized, high-end programs on a month-to-month basis.

Strategic Counsel: Xanthus provides strategic counsel and planning that encompasses the following areas of expertise:

  • Reputation management
  • Competitive intelligence
  • Influencer relations
  • Business development
  • Crisis communication

Branding to Define and Differentiate: Public relations programs begin with an intensive briefing to establish the messaging platform for public relations outreach.

Media Relations: The Xanthus team conducts expert media relations campaigns that ensure high-quality press coverage.

Our Writing Machine: The Xanthus team can write anything that is the best fit to promote your brand: message development, biographies, company backgrounders, fact sheets, social media posts and platforms, blogs, special guest blog posts, news articles, author-bylined articles, issues articles, trend articles, newsletters, executive profiles and summaries, content for press kits, press releases, media pitches, speeches, stories and web content.

VisUal PR™: Xanthus uses original or stock-licensed photos, original graphics, infographics and creative forms of visual communication to tell your story on your blog and on your social media portals.

Social Media & Online Reputation Management: Xanthus is highly skilled in working with all aspects of social media and has substantial experience in both monitoring and posting information online with social media networks.

Non-traditional PR: Xanthus creates campaigns using viral marketing techniques, as well as creative use of email and blogging methods that either command or divert attention, as needed. Xanthus takes pride in its ability to offer its clients delicate management of their public reputation—sensitive public relations for individuals who require the utmost in care, courtesy and discretion.

Our PR Services are delivered by exceptional PR People.  For more information, query