This past Saturday I was in a ballet class and noticed the tattoo on the dancer in front of me. Nicole had a large butterfly tattoo on her back. For me, this was a branding moment. I don’t know Nicole that well, but I do know that butterflies are so meaningful to her that she wants one on her back for the rest of her life.

According to a 2012 Harris Poll, one in five American adults has at least one tattoo, which is up...

Looking for a job in the Digital Era is as much about preparation and attitude as it is background and ability.

Create a cover letter template.  This is an email template you reuse, modifying it each time. Your cover letter should be short, sweet and to the point.  And it also should be personalized with the recipient’s name, their company name and address, etc.  Sending out a non-personalized cover letter makes...

I am a single mother, live in Manhattan, love to cook, and am learning to play the guitar. I knit, bike, and travel. I subscribe to the Buddhist philosophy and practice transcendental meditation. I love to write. And oh, I'm also a pediatrician by trade. I value my job because my experiences with children and parents, in health and sickness, teach me a lot about life and the important things in it. However, unlike many of my contemporaries...