Michelle Anderson
Expert in Business Strategy and Marketing
Seattle, WA, United States |  |
| | | | My Website/My blog | http://www.girvin.com  | | | | My Occupation | | Director of Strategic Marketing, Girvin INC. | | My Company | | GIRVIN (http://www.girvin.com) is a full-service strategic brand design firm with offices in Seattle and New York and an affiliate in Tokyo. Clients range from the world’s largest packaged-goods marketers to major Hollywood film studios. Clients include American Eagle Outfitters, Bloomingdale's, Callison Architecture, Canyon Ranch, Gucci Group, Johnson & Johnson, Kerzner International Resorts, Leviev, MGM MIRAGE, Paramount Studios, Nordstrom, Procter & Gamble, Starwood Resorts, Union Bay, Wynn Resorts, and Yves Saint Laurent. | | My Expertise | | Expert in Business Strategy and Marketing | | | | My Experience | Currently the Director of Strategic Marketing for strategic brand and design firm GIRVIN Inc, Michelle Anderson has over 16 years of experience in business and marketing. Ms. Anderson manages the business strategy and marketing for GIRVIN, which includes developing business relationships nationally and the oversight of all marketing materials. Ms. Anderson is expert in marketing, business development, non-profit management, start-up companies, leadership development, connecting business strategy to brand strategy, and talent and recruitment.
| | | | My Awards and Achievements | Ms. Anderson is a member of the Washington State China Relations Council (WSCRC) and the Communications Advisory Group for the Seattle Biomedical Research Institute (SBRI), and is a Volunteer Triathlon Coach for Mary Meyer Life Fitness.
She has been featured in the Associated Press, vertical non-profit chess magazines, and provided commentary for a children’s book written by Janet Wong. A comfortable media spokesperson, Ms. Anderson has organized events for well-known leaders such as Washington State Governor Gary Lock.
She is also fluent in both French and German.
| | | | Languages Known | | English, French, German | | | | Education | | # | Name of School/College/Institution | Degree Awarded |
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| 1. | Lewis and Clark College | BA, Foreign Languages and History | | 2. | Harvard Executive Leadership program | Participant | | 3. | | Classes in Non-Profit Management |
| | | | My Bio | Currently the Director of Strategic Marketing for Girvin Inc., a full-service strategic brand design firm with offices in Seattle and New York and an affiliate in Tokyo, Ms. Anderson has over 16 years of experience in business and marketing.
A graduate of Lewis and Clark College in Foreign Languages and History and a participant of the Harvard Executive Leadership program, Michelle has a strong business insight and enjoys working on anything technology related. Key accomplishments include leading and managing exponential growth of the women’s apparel business at Adidas for six years, developing business relationships for creative and technology-related companies, starting a local non-profit, and establishing presence and interpreting for an engineering company in Paris, France.
At Girvin, Ms. Anderson is responsible for developing national business relationships and overseeing all marketing materials. She has worked with an impressive roster of clients including Real Networks, Cranium, Amgen, MarchFirst, Trader.com, BCC, Siebel Systems, Foundation for Early Learning, Targeted Growth, Dexterra, Airbiquity, Radioframe Networks and Paccar.
Ms. Anderson is a member of the Washington State China Relations Council (WSCRC) and the Communications Advisory Group for the Seattle Biomedical Research Institute (SBRI), and is a Volunteer Triathlon Coach for Mary Meyer Life Fitness. She has been featured in the Associated Press, vertical non-profit chess magazines, and provided commentary for a children’s book written by Janet Wong. A confident media spokesperson, Ms. Anderson has organized events for well-known leaders such as Washington State Governor Gary Lock. Ms. Anderson is fluent in both French and German.
Ms. Anderson is an avid cycler, swimmer, climber, runner, backpacker and sailor, and is an active supporter of global research involving infectious diseases and international relations.
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